How would you find out if your email marketing campaign is profitable or not? Many marketers measure the results of their campaigns by the sales

To catch subscriber’s attention, use creative subject lines. But you need to have a good email copy to keep your subscriber reading your email. You

Which is Better – Email Marketing or Social Media? You can actually make use of both. The key is to recognize that both email and

Looking for a way to stand out from the rest? People’s attention is naturally drawn to things that are different, new, exciting, or unusual in

People don’t like to be sold, but they love to buy. Especially if they are buying things that they believe will solve a problem they

A list goes cold when it is overlooked or neglected and doesn’t receive an email from you in weeks, months, or even years. If your

Which is better: HTML or Text email? It really depends on your priorities. If you want to be able to track what your subscriber does,

Multiple studies report that less than 40 percent of marketers have mobile friendly features as part of their process. Following these tips, you can get

Consumers are looking for help in deciding what to buy because they don’t have time to personally check everything and they want opinions they can

When you have your subscriber’s attention, it is in that instance that you want to respond.  Because that is when you know what your subscriber