{"id":1625,"date":"2022-04-12T00:53:48","date_gmt":"2022-04-12T00:53:48","guid":{"rendered":"https:\/\/heathertankersley.com\/emaildelivered\/?p=1625"},"modified":"2022-04-12T00:56:24","modified_gmt":"2022-04-12T00:56:24","slug":"customer-segmentation-how-to-profile-your-subscribers-and-boost-email-campaign-conversions-infographic","status":"publish","type":"post","link":"https:\/\/heathertankersley.com\/emaildelivered\/2022\/04\/12\/customer-segmentation-how-to-profile-your-subscribers-and-boost-email-campaign-conversions-infographic\/","title":{"rendered":"Customer Segmentation: How to \u2018Profile\u2019 Your Subscribers and Boost Email Campaign Conversions-Infographic"},"content":{"rendered":"\t\t<div data-elementor-type=\"wp-post\" data-elementor-id=\"1625\" class=\"elementor elementor-1625\" data-elementor-settings=\"[]\">\n\t\t\t\t\t\t\t<div class=\"elementor-section-wrap\">\n\t\t\t\t\t\t\t<section class=\"elementor-section elementor-top-section elementor-element elementor-element-f6a3ed9 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"f6a3ed9\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-top-column elementor-element elementor-element-890151b\" data-id=\"890151b\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-9d22a1c elementor-widget elementor-widget-text-editor\" data-id=\"9d22a1c\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.5.6 - 28-02-2022 *\/\n.elementor-widget-text-editor.elementor-drop-cap-view-stacked .elementor-drop-cap{background-color:#818a91;color:#fff}.elementor-widget-text-editor.elementor-drop-cap-view-framed .elementor-drop-cap{color:#818a91;border:3px solid;background-color:transparent}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap{margin-top:8px}.elementor-widget-text-editor:not(.elementor-drop-cap-view-default) .elementor-drop-cap-letter{width:1em;height:1em}.elementor-widget-text-editor .elementor-drop-cap{float:left;text-align:center;line-height:1;font-size:50px}.elementor-widget-text-editor .elementor-drop-cap-letter{display:inline-block}<\/style>\t\t\t\t<p style=\"margin-right: 0px; margin-bottom: 1.2em; margin-left: 0px; padding: 0px; border: 0px; outline: 0px; font-variant-numeric: normal; font-variant-east-asian: normal; font-stretch: normal; font-size: 12pt; line-height: 22px; font-family: Cabin, Helvetica, sans-serif; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; color: #333333;\">There is a big difference between someone who bought one entry level product from you 5 years ago and never purchased again, and someone who has brought all your products. The point of customer segmentation is to be able to send different campaigns to these customers to maximize engagement and profits.<\/p><p style=\"margin-right: 0px; margin-bottom: 1.2em; margin-left: 0px; padding: 0px; border: 0px; outline: 0px; font-variant-numeric: normal; font-variant-east-asian: normal; font-stretch: normal; font-size: 12pt; line-height: 22px; font-family: Cabin, Helvetica, sans-serif; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; color: #333333;\">Read the full article\u00a0<a style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; font-size: 15px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; text-decoration-line: underline;\" title=\"Customer Segmentation: How to \u2018Profile\u2019 Your Subscribers and Boost Email Campaign Conversions\" href=\"http:\/\/www.emaildelivered.com\/customer-segmentation\/\" target=\"_blank\" rel=\"noopener\">here<\/a>.<\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-cc7ea3b elementor-widget elementor-widget-text-editor\" data-id=\"cc7ea3b\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<h3 style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; font-size: 18px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; font-family: Cabin, Arial; color: rgb(0, 128, 203); font-weight: bold; font-variant-numeric: normal; font-variant-east-asian: normal; font-stretch: normal; text-align: center; line-height: 20px !important;\">Share this infographic on your own website:<\/h3><h4 style=\"margin: 0px; padding: 0px; border: 0px; outline: 0px; font-size: 12px; vertical-align: baseline; background-image: initial; background-position: initial; background-size: initial; background-repeat: initial; background-attachment: initial; background-origin: initial; background-clip: initial; font-family: Cabin, Arial; color: rgb(51, 51, 51); font-variant-numeric: normal; font-variant-east-asian: normal; font-stretch: normal; text-align: center; line-height: 14px !important;\">(copy and paste the code below on to your website)<\/h4>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-fafcff5 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"fafcff5\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-24e3322\" data-id=\"24e3322\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-6a1a796 elementor-widget elementor-widget-image\" data-id=\"6a1a796\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t<style>\/*! elementor - v3.5.6 - 28-02-2022 *\/\n.elementor-widget-image{text-align:center}.elementor-widget-image a{display:inline-block}.elementor-widget-image a img[src$=\".svg\"]{width:48px}.elementor-widget-image img{vertical-align:middle;display:inline-block}<\/style>\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"66\" height=\"65\" src=\"https:\/\/heathertankersley.com\/emaildelivered\/wp-content\/uploads\/2022\/04\/code-icon.png\" class=\"attachment-full size-full\" alt=\"\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t<div class=\"elementor-column elementor-col-50 elementor-inner-column elementor-element elementor-element-c2ddc71\" data-id=\"c2ddc71\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-bf3bea2 elementor-widget elementor-widget-code-highlight\" data-id=\"bf3bea2\" data-element_type=\"widget\" data-widget_type=\"code-highlight.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t<div class=\"prismjs-default copy-to-clipboard word-wrap\">\n\t\t\t<pre data-line=\"\" class=\"highlight-height language-html \">\n\t\t\t\t<code readonly=\"true\" class=\"language-html\">\n\t\t\t\t\t<xmp><a href=\"http:\/\/www.emaildelivered.com\/customer-segmentation\/\"><img loading=\"lazy\" decoding=\"async\" src=\"https:\/\/s3.amazonaws.com\/EmailDeliveredResoures\/customer+segmentation+infographic.jpg\" alt=\"Customer Segmentation: How to \u2018Profile\u2019 Your Subscribers and Boost Email Campaign Conversions-Infographic\" width=\"796\" height=\"4991\" \/><\/a>Read the full article: <a href=\"http:\/\/www.emaildelivered.com\/customer-segmentation\/\">Customer Segmentation: How to \u2018Profile\u2019 Your Subscribers and Boost Email Campaign Conversions-Infographic.<\/a> Infographic provided by: <a href=\"http:\/\/www.emaildelivered.com\">EmailDelivered.com<\/a><\/xmp>\n\t\t\t\t<\/code>\n\t\t\t<\/pre>\n\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t<section class=\"elementor-section elementor-inner-section elementor-element elementor-element-db4dbf4 elementor-section-boxed elementor-section-height-default elementor-section-height-default\" data-id=\"db4dbf4\" data-element_type=\"section\">\n\t\t\t\t\t\t<div class=\"elementor-container elementor-column-gap-default\">\n\t\t\t\t\t<div class=\"elementor-column elementor-col-100 elementor-inner-column elementor-element elementor-element-9b9827f\" data-id=\"9b9827f\" data-element_type=\"column\">\n\t\t\t<div class=\"elementor-widget-wrap elementor-element-populated\">\n\t\t\t\t\t\t\t\t<div class=\"elementor-element elementor-element-8d1c6f9 elementor-widget elementor-widget-image\" data-id=\"8d1c6f9\" data-element_type=\"widget\" data-widget_type=\"image.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<img loading=\"lazy\" decoding=\"async\" width=\"408\" height=\"2560\" src=\"https:\/\/heathertankersley.com\/emaildelivered\/wp-content\/uploads\/2022\/04\/customersegmentationinfographic-min-scaled.jpg\" class=\"attachment-full size-full\" alt=\"\" srcset=\"https:\/\/heathertankersley.com\/emaildelivered\/wp-content\/uploads\/2022\/04\/customersegmentationinfographic-min-scaled.jpg 408w, https:\/\/heathertankersley.com\/emaildelivered\/wp-content\/uploads\/2022\/04\/customersegmentationinfographic-min-48x300.jpg 48w, https:\/\/heathertankersley.com\/emaildelivered\/wp-content\/uploads\/2022\/04\/customersegmentationinfographic-min-163x1024.jpg 163w, https:\/\/heathertankersley.com\/emaildelivered\/wp-content\/uploads\/2022\/04\/customersegmentationinfographic-min-245x1536.jpg 245w\" sizes=\"auto, (max-width: 408px) 100vw, 408px\" \/>\t\t\t\t\t\t\t\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<div class=\"elementor-element elementor-element-3247d84 elementor-widget elementor-widget-text-editor\" data-id=\"3247d84\" data-element_type=\"widget\" data-widget_type=\"text-editor.default\">\n\t\t\t\t<div class=\"elementor-widget-container\">\n\t\t\t\t\t\t\t<p><span style=\"color: rgb(0, 0, 0); font-family: Cabin, Helvetica, sans-serif; font-size: 15px; background-color: rgb(248, 248, 248);\">Read the full article: &#8220;Customer Segmentation: How to \u2018Profile\u2019 Your Subscribers and Boost Email Campaign Conversions-Infographic&#8221;<\/span><br><\/p>\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t<\/div>\n\t\t<\/div>\n\t\t\t\t\t\t\t<\/div>\n\t\t<\/section>\n\t\t\t\t\t\t<\/div>\n\t\t\t\t\t<\/div>\n\t\t","protected":false},"excerpt":{"rendered":"<p>There is a big difference between someone who bought one entry level product from you 5 years ago and never purchased again, and someone who has brought all your products. The point of customer segmentation is to be able to send different campaigns to these customers to maximize engagement and profits. Read the full article\u00a0here. [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":1626,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"cybocfi_hide_featured_image":"yes","footnotes":""},"categories":[8],"tags":[],"class_list":["post-1625","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-infographics"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>Customer Segmentation: How to \u2018Profile\u2019 Your Subscribers and Boost Email Campaign Conversions-Infographic - EmailDelivered<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/heathertankersley.com\/emaildelivered\/2022\/04\/12\/customer-segmentation-how-to-profile-your-subscribers-and-boost-email-campaign-conversions-infographic\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Customer Segmentation: How to \u2018Profile\u2019 Your Subscribers and Boost Email Campaign Conversions-Infographic - EmailDelivered\" \/>\n<meta property=\"og:description\" content=\"There is a big difference between someone who bought one entry level product from you 5 years ago and never purchased again, and someone who has brought all your products. 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