{"id":725,"date":"2022-03-18T18:53:49","date_gmt":"2022-03-18T18:53:49","guid":{"rendered":"https:\/\/heathertankersley.com\/emaildelivered\/?p=725"},"modified":"2022-03-18T18:53:51","modified_gmt":"2022-03-18T18:53:51","slug":"can-spam-qa","status":"publish","type":"post","link":"https:\/\/heathertankersley.com\/emaildelivered\/2022\/03\/18\/can-spam-qa\/","title":{"rendered":"CAN-Spam Q&#038;A"},"content":{"rendered":"\n<p>Last week, the FTC created a blog post answering some of the common questions surrounding the CAN-Spam Law, which actually had some interesting information.<\/p>\n\n\n\n<p>Some of the more pertinent topics include:<br>* Requirements for identifying &#8220;commercial email messages&#8221; as advertising<br>* Opt-in\/permission requirements (This is NOT an all clear to buy lists)<br>* Considerations surrounding messages sent to cell phones<\/p>\n\n\n\n<p>And the one that seems most interesting is that political marketing DOES not apply as it&#8217;s not considered commercial. In fact, it&#8217;s even covered under the first amendment!<\/p>\n\n\n\n<p>Anyways, it&#8217;s a quick read but worth a few minutes of your time!<\/p>\n\n\n\n<p>The full post can be found here:&nbsp;<a href=\"https:\/\/www.ftc.gov\/news-events\/blogs\/business-blog\/2015\/08\/candid-answers-can-spam-questionsa\" target=\"_blank\" rel=\"noreferrer noopener\">https:\/\/www.ftc.gov\/news-events\/blogs\/business-blog\/2015\/08\/candid-answers-can-spam-questionsa<\/a><\/p>\n\n\n\n<p>For over a decade Heather Seitz used email marketing to build successful companies and had to solve the biggest barrier to consistent profitability: deliverability. Today she is the Co-Founder and CEO of Email Delivered.<\/p>\n\n\n\n<p>For more information on Can Spam, check out all our&nbsp;<a href=\"http:\/\/www.emaildelivered.com\/?s=%22can+spam%22&amp;submit=\" target=\"_blank\" rel=\"noreferrer noopener\">CAN-Spam articles<\/a>. Remember to sign up for the FREE Email Delivered Pulse newsletter for articles, tips, and recommended resources for email marketers.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Last week, the FTC created a blog post answering some of the common questions surrounding the CAN-Spam Law, which actually had some interesting information. Some of the more pertinent topics include:* Requirements for identifying &#8220;commercial email messages&#8221; as advertising* Opt-in\/permission requirements (This is NOT an all clear to buy lists)* Considerations surrounding messages sent to [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":726,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"cybocfi_hide_featured_image":"","footnotes":""},"categories":[6],"tags":[],"class_list":["post-725","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-email-delivered"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v18.3 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>CAN-Spam Q&amp;A - EmailDelivered<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/heathertankersley.com\/emaildelivered\/2022\/03\/18\/can-spam-qa\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"CAN-Spam Q&amp;A - EmailDelivered\" \/>\n<meta property=\"og:description\" content=\"Last week, the FTC created a blog post answering some of the common questions surrounding the CAN-Spam Law, which actually had some interesting information. 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